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The marketing industry is turning to artificial intelligence (AI) as a way to save time and execute smarter, more personalized campaigns. 61% of marketers say AI software is the most important aspect of their data strategy.
If you’re late to the AI party, don’t worry. It’s easier than you think to start leveraging artificial intelligence tools in your marketing strategy. Here are 10 AI marketing tools every marketer should start using today.
Personalize is an AI-powered technology that helps you identify and produce highly targeted sales and marketing campaigns by tracking the products and services your contacts are most interested in at any given time. The platform uses an algorithm to identify each contact’s top three interests, which are updated in real-time based on recent site activity.
Seventh Sense provides behavioral analytics that help you win attention in your customers’ overcrowded email inboxes. Choosing the best day and time to send an email is always a gamble. And while some days of the week generally get higher open rates than others, you’ll never be able to nail down a time that’s best for every customer. Seventh Sense eases your stress of having to figure out the perfect send-time and day for your email campaigns. The AI-based platform figures out the best timing and email frequency for each contact based on when they’re opening emails. The tool is primarily geared toward HubSpot and Marketo customers
Phrasee uses artificial intelligence to help you write more effective subject lines. With its AI-based Natural Language Generation system, Phrasee uses data-driven insights to generate millions of natural sounding copy variants that match your brand voice. The model is end-to-end, meaning when you feed the results back to Phrasee, the prediction model rebuilds so it can continuously learn from your audience.
HubSpot Search Engine Optimization (SEO) is an integral tool for the Human Content team. It uses machine learning to determine how search engines understand and categorize your content. HubSpot SEO helps you improve your search engine rankings and outrank your competitors.Search engines reward websites that organize their content around core subjects, or topic clusters. HubSpot SEO helps you discover and rank for the topics that matter to your business and customers.
When you’re limited to testing two variables against each other at a time, it can take months to get the results you’re looking for.Evolv AI lets you test all your ideas at once. It uses advanced algorithms to identify the top performing concepts, combine them with each other, and repeat the process to achieve the best site experience.
Acrolinx is a content alignment platform that helps brands scale and improve the quality of their content. It’s geared toward enterprises – its major customers include big brands like Google, Adobe and Amazon - to help them scale their writing efforts. Instead of spending time chasing down and fixing typos in multiple places throughout an article or blog post, you can use Acrolinx to do it all right there in one place. You start by setting your preferences for style, grammar, tone of voice and company-specific word usage. Then, Acrolinx checks and scores your existing content to find what’s working and suggest areas for improvement. The platform provides real-time guidance and suggestions to make writing better and strengthen weak pages.
MarketMuse uses an algorithm to help marketers build content strategies. The tool shows you where to target keywords to rank in specific topic categories, and recommends keywords you should go after if you want to own particular topics. It also identifies gaps and opportunities for new content and prioritizes them by their probable impact on your rankings. The algorithm compares your content with thousands of articles related to the same topic to uncover what’s missing from your site.
Copilot is a suite of tools that help ecommerce businesses maintain real-time communication with customers around the clock at every stage of the funnel. Promote products, recover shopping carts and send updates or reminders directly through Messenger.
Yotpo’s deep learning technology evaluates your customers’ product reviews to help you make better business decisions. It identifies key topics that customers mention related to your products—and their feelings toward them. The AI engine extracts relevant reviews from past buyers and presents them in smart displays to convert new shoppers. Yotpo also saves you time moderating reviews. The AI-powered moderation tool automatically assigns a score to each review and flags reviews with negative sentiment so you can focus on quality control instead of manually reviewing every post.
Albert is a self-learning software that automates the creation of marketing campaigns for your brand. It analyzes vast amounts of data to run optimized campaigns autonomously, allowing you to feed in your own creative content and target markets, and then use data from its database to determine key characteristics of a serious buyer. Albert identifies potential customers that match those traits, runs trial campaigns on a small group of customers—with results refined by Albert itself—before launching it on a larger scale.
Albert plugs into your existing marketing technology stack, so you still have access to your accounts, ads, search, social media and more. Albert maps tracking and attribution to your source of truth so you can determine which channels are driving your business.
There are many tools and companies out there that offer AI tools, but this is a small list of resources that we have found to be helpful. If you have any other suggestions, feel free to share them in the comments below this article. As marketing evolves at such a rapid pace, new marketing strategies will be invented that we haven't even dreamed of yet. But for now, this list should give you a good starting point on your way to implementing AI into your marketing mix.
There are lots of questions floating around about how affiliate marketing works, what to do and what not to do when it comes to setting up a business. With so much uncertainty surrounding both personal and business aspects of affiliate marketing. In this post, we will answer the most frequently asked question about affiliate marketing
Affiliate marketing is a way to make money by promoting the products and services of other people and companies. You don't need to create your product or service, just promote existing ones. That's why it's so easy to get started with affiliate marketing. You can even get started with no budget at all!
An affiliate program is a package of information you create for your product, which is then made available to potential publishers. The program will typically include details about the product and its retail value, commission levels, and promotional materials. Many affiliate programs are managed via an affiliate network like ShareASale, which acts as a platform to connect publishers and advertisers, but it is also possible to offer your program directly.
Affiliate networks connect publishers to advertisers. Affiliate networks make money by charging fees to the merchants who advertise with them; these merchants are known as advertisers. The percentage of each sale that the advertiser pays is negotiated between the merchant and the affiliate network.
Dropshipping is a method of selling that allows you to run an online store without having to stock products. You advertise the products as if you owned them, but when someone makes an order, you create a duplicate order with the distributor at a reduced price. The distributor takes care of the post and packaging on your behalf. As affiliate marketing is based on referrals and this type of drop shipping requires no investment in inventory when a customer buys through the affiliate link, no money exchanges hands.
Performance marketing is a method of marketing that pays for performance, like when a sale is made or an ad is clicked This can include methods like PPC (pay-per-click) or display advertising. Affiliate marketing is one form of performance marketing where commissions are paid out to affiliates on a performance basis when they click on their affiliate link and make a purchase or action.
Smartphones are essentially miniature computers, so publishers can display the same websites and offers that are available on a PC. But mobiles also offer specific tools not available on computers, and these can be used to good effect for publishers. Publishers can optimize their ads for mobile users by making them easy to access by this audience. Publishers can also make good use of text and instant messaging to promote their offers. As the mobile market is predicted to make up 80% of traffic in the future, publishers who do not promote on mobile devices are missing out on a big opportunity.
The best way to find affiliate publishers is on reputable networks like ShareASale Cj(Commission Junction), Awin, and Impact radius. These networks have a strict application process and compliance checks, which means that all affiliates are trustworthy.
An affiliate disclosure statement discloses to the reader that there may be affiliate links on a website, for which a commission may be paid to the publisher if visitors follow these links and make purchases.
Publishers promote their programs through a variety of means, including blogs, websites, email marketing, and pay-per-click ads. Social media has a huge interactive audience, making this platform a good source of potential traffic.
A super affiliate is an affiliate partner who consistently drives a large majority of sales from any program they promote, compared to other affiliate partners involved in that program. Affiliates make a lot of money from affiliate marketing Pat Flynn earned more than $50000 in 2013 from affiliate marketing.
Publishers can be identified by their publisher ID, which is used in tracking cookies to determine which publishers generate sales. The activity is then viewed within a network's dashboard.
Because the Internet is so widespread, affiliate programs can be promoted in any country. Affiliate strategies that are set internationally need to be tailored to the language of the targeted country.
Affiliate marketing can help you grow your business in the following ways:
One of the best ways to work with qualified affiliates is to hire an affiliate marketing agency that works with all the networks. Affiliates are carefully selected and go through a rigorous application process to be included in the network.
Affiliate marketing is generally associated with websites, but there are other ways to promote your affiliate links, including:
To build your affiliate marketing business, you don't have to invest money in the beginning. You can sign up for free with any affiliate network and start promoting their brands right away.
Commission rates are typically based on a percentage of the total sale and in some cases can also be a flat fee for each transaction. The rates are set by the merchant.
Who manages your affiliate program?
Some merchants run their affiliate programs internally, while others choose to contract out management to a network or an external agency.
Cookies are small pieces of data that work with web browsers to store information such as user preferences, login or registration data, and shopping cart contents. When someone clicks on your affiliate link, a cookie is placed on the user's computer or mobile device. That cookie is used to remember the link or ad that the visitor clicked on. Even if the user leaves your site and comes back a week later to make a purchase, you will still get credit for the sale and receive a commission it depends on the site cookies duration
The merchant determines the duration of a cookie, also known as its “cookie life.” The most common length for an affiliate program is 30 days. If someone clicks on your affiliate link, you’ll be paid a commission if they purchase within 30 days of the click.
Imagine a world in which you can do transactions and many other things without having to give your personal information. A world in which you don’t need to rely on banks or governments anymore. Sounds amazing, right? That’s exactly what blockchain technology allows us to do.
It’s like your computer’s hard drive. blockchain is a technology that lets you store data in digital blocks, which are connected together like links in a chain.
Blockchain technology was originally invented in 1991 by two mathematicians, Stuart Haber and W. Scot Stornetta. They first proposed the system to ensure that timestamps could not be tampered with.
A few years later, in 1998, software developer Nick Szabo proposed using a similar kind of technology to secure a digital payments system he called “Bit Gold.” However, this innovation was not adopted until Satoshi Nakamoto claimed to have invented the first Blockchain and Bitcoin.
A blockchain is a distributed database shared between the nodes of a computer network. It saves information in digital format. Many people first heard of blockchain technology when they started to look up information about bitcoin.
Blockchain is used in cryptocurrency systems to ensure secure, decentralized records of transactions.
Blockchain allowed people to guarantee the fidelity and security of a record of data without the need for a third party to ensure accuracy.
To understand how a blockchain works, Consider these basic steps:
Let’s get to know more about the blockchain.
Blockchain records digital information and distributes it across the network without changing it. The information is distributed among many users and stored in an immutable, permanent ledger that can't be changed or destroyed. That's why blockchain is also called "Distributed Ledger Technology" or DLT.
Here’s how it works:
And that’s the beauty of it! The process may seem complicated, but it’s done in minutes with modern technology. And because technology is advancing rapidly, I expect things to move even more quickly than ever.
Even though blockchain is integral to cryptocurrency, it has other applications. For example, blockchain can be used for storing reliable data about transactions. Many people confuse blockchain with cryptocurrencies like bitcoin and ethereum.
Blockchain already being adopted by some big-name companies, such as Walmart, AIG, Siemens, Pfizer, and Unilever. For example, IBM's Food Trust uses blockchain to track food's journey before reaching its final destination.
Although some of you may consider this practice excessive, food suppliers and manufacturers adhere to the policy of tracing their products because bacteria such as E. coli and Salmonella have been found in packaged foods. In addition, there have been isolated cases where dangerous allergens such as peanuts have accidentally been introduced into certain products.
Tracing and identifying the sources of an outbreak is a challenging task that can take months or years. Thanks to the Blockchain, however, companies now know exactly where their food has been—so they can trace its location and prevent future outbreaks.
Blockchain technology allows systems to react much faster in the event of a hazard. It also has many other uses in the modern world.
Blockchain technology is safe, even if it’s public. People can access the technology using an internet connection.
Have you ever been in a situation where you had all your data stored at one place and that one secure place got compromised? Wouldn't it be great if there was a way to prevent your data from leaking out even when the security of your storage systems is compromised?
Blockchain technology provides a way of avoiding this situation by using multiple computers at different locations to store information about transactions. If one computer experiences problems with a transaction, it will not affect the other nodes.
Instead, other nodes will use the correct information to cross-reference your incorrect node. This is called “Decentralization,” meaning all the information is stored in multiple places.
Blockchain guarantees your data's authenticity—not just its accuracy, but also its irreversibility. It can also be used to store data that are difficult to register, like legal contracts, state identifications, or a company's product inventory.
Blockchain has many advantages and disadvantages.
I’ll answer the most frequently asked questions about blockchain in this section.
Blockchain is not a cryptocurrency but a technology that makes cryptocurrencies possible. It's a digital ledger that records every transaction seamlessly.
Yes, blockchain can be theoretically hacked, but it is a complicated task to be achieved. A network of users constantly reviews it, which makes hacking the blockchain difficult.
Coinbase Global is currently the biggest blockchain company in the world. The company runs a commendable infrastructure, services, and technology for the digital currency economy.
Blockchain is a decentralized technology. It’s a chain of distributed ledgers connected with nodes. Each node can be any electronic device. Thus, one owns blockhain.
Bitcoin is a cryptocurrency, which is powered by Blockchain technology while Blockchain is a distributed ledger of cryptocurrency
Generally a database is a collection of data which can be stored and organized using a database management system. The people who have access to the database can view or edit the information stored there. The client-server network architecture is used to implement databases. whereas a blockchain is a growing list of records, called blocks, stored in a distributed system. Each block contains a cryptographic hash of the previous block, timestamp and transaction information. Modification of data is not allowed due to the design of the blockchain. The technology allows decentralized control and eliminates risks of data modification by other parties.
Blockchain has a wide spectrum of applications and, over the next 5-10 years, we will likely see it being integrated into all sorts of industries. From finance to healthcare, blockchain could revolutionize the way we store and share data. Although there is some hesitation to adopt blockchain systems right now, that won't be the case in 2022-2023 (and even less so in 2026). Once people become more comfortable with the technology and understand how it can work for them, owners, CEOs and entrepreneurs alike will be quick to leverage blockchain technology for their own gain. Hope you like this article if you have any question let me know in the comments section
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Grammarly is a tool that checks for grammatical errors, spelling, and punctuation.it gives you comprehensive feedback on your writing. You can use this tool to proofread and edit articles, blog posts, emails, etc.
Grammarly also detects all types of mistakes, including sentence structure issues and misused words. It also gives you suggestions on style changes, punctuation, spelling, and grammar all are in real-time. The free version covers the basics like identifying grammar and spelling mistakes
whereas the Premium version offers a lot more functionality, it detects plagiarism in your content, suggests word choice, or adds fluency to it.
ProWritingAid is a style and grammar checker for content creators and writers. It helps to optimize word choice, punctuation errors, and common grammar mistakes, providing detailed reports to help you improve your writing.
ProWritingAid can be used as an add-on to WordPress, Gmail, and Google Docs. The software also offers helpful articles, videos, quizzes, and explanations to help improve your writing.
Here are some key features of ProWriting Aid:
Grammarly and ProWritingAid are well-known grammar-checking software. However, if you're like most people who can't decide which to use, here are some different points that may be helpful in your decision.
As both writing assistants are great in their own way, you need to choose the one that suits you best.
Both ProWritingAid and Grammarly are awesome writing tools, without a doubt. but as per my experience, Grammarly is a winner here because Grammarly helps you to review and edit your content. Grammarly highlights all the mistakes in your writing within seconds of copying and pasting the content into Grammarly’s editor or using the software’s native feature in other text editors.
Not only does it identify tiny grammatical and spelling errors, it tells you when you overlook punctuations where they are needed. And, beyond its plagiarism-checking capabilities, Grammarly helps you proofread your content. Even better, the software offers a free plan that gives you access to some of its features.
Are you searching for an ecomerce platform to help you build an online store and sell products?
In this Sellfy review, we'll talk about how this eCommerce platform can let you sell digital products while keeping full control of your marketing.
And the best part? Starting your business can be done in just five minutes.
Let us then talk about the Sellfy platform and all the benefits it can bring to your business.
Sellfy is an eCommerce solution that allows digital content creators, including writers, illustrators, designers, musicians, and filmmakers, to sell their products online. Sellfy provides a customizable storefront where users can display their digital products and embed "Buy Now" buttons on their website or blog. Sellfy product pages enable users to showcase their products from different angles with multiple images and previews from Soundcloud, Vimeo, and YouTube. Files of up to 2GB can be uploaded to Sellfy, and the company offers unlimited bandwidth and secure file storage. Users can also embed their entire store or individual project widgets in their site, with the ability to preview how widgets will appear before they are displayed.
Sellfy is a powerful e-commerce platform that helps you personalize your online storefront. You can add your logo, change colors, revise navigation, and edit the layout of your store. Sellfy also allows you to create a full shopping cart so customers can purchase multiple items. And Sellfy gives you the ability to set your language or let customers see a translated version of your store based on their location.
Sellfy gives you the option to host your store directly on its platform, add a custom domain to your store, and use it as an embedded storefront on your website. Sellfy also optimizes its store offerings for mobile devices, allowing for a seamless checkout experience.
Sellfy allows creators to host all their products and sell all of their digital products on one platform. Sellfy also does not place storage limits on your store but recommends that files be no larger than 5GB. Creators can sell both standard and subscription-based products in any file format that is supported by the online marketplace. Customers can purchase products instantly after making a purchase – there is no waiting period.
You can organize your store by creating your product categories, sorting by any characteristic you choose. Your title, description, and the image will be included on each product page. In this way, customers can immediately evaluate all of your products. You can offer different pricing options for all of your products, including "pay what you want," in which the price is entirely up to the customer. This option allows you to give customers control over the cost of individual items (without a minimum price) or to set pricing minimums—a good option if you're in a competitive market or when you have higher-end products. You can also offer set prices per product as well as free products to help build your store's popularity.
Sellfy is ideal for selling digital content, such as ebooks. But it does not allow you to copyrighted material (that you don't have rights to distribute).
Sellfy offers several ways to share your store, enabling you to promote your business on different platforms. Sellfy lets you integrate it with your existing website using "buy now" buttons, embed your entire storefront, or embed certain products so you can reach more people. Sellfy also enables you to connect with your Facebook page and YouTube channel, maximizing your visibility.
Sellfy is a simple online platform that allows customers to buy your products directly through your store. Sellfy has two payment processing options: PayPal and Stripe. You will receive instant payments with both of these processors, and your customer data is protected by Sellfy's secure (PCI-compliant) payment security measures. In addition to payment security, Sellfy provides anti-fraud tools to help protect your products including PDF stamping, unique download links, and limited download attempts.
The Sellfy platform includes marketing and analytics tools to help you manage your online store. You can send email product updates and collect newsletter subscribers through the platform. With Sellfy, you can also offer discount codes and product upsells, as well as create and track Facebook and Twitter ads for your store. The software's analytics dashboard will help you track your best-performing products, generated revenue, traffic channels, top locations, and overall store performance.
To expand functionality and make your e-commerce store run more efficiently, Sellfy offers several integrations. Google Analytics and Webhooks, as well as integrations with Patreon and Facebook Live Chat, are just a few of the options available. Sellfy allows you to connect to Zapier, which gives you access to hundreds of third-party apps, including tools like Mailchimp, Trello, Salesforce, and more.
The free plan comes with:
Starter plan comes with:
The business plan comes with:
The premium plan comes with:
Sellfy has its benefits and downsides, but fortunately, the pros outweigh the cons.
In this article, we have taken a look at some of the biggest benefits associated with using sellfy for eCommerce. Once you compare these benefits to what you get with other platforms such as Shopify, you should find that it is worth your time to consider sellfy for your business. After reading this article all of your questions will be solved but if you have still some questions let me know in the comment section below, I will be happy to answer your questions.
Note: This article contains affiliate links which means we make a small commission if you buy sellfy premium plan from our link.
SEMrush and Ahrefs are among the most popular tools in the SEO industry. Both companies have been in business for years and have thousands of customers per month.
If you're a professional SEO or trying to do digital marketing on your own, at some point you'll likely consider using a tool to help with your efforts. Ahrefs and SEMrush are two names that will likely appear on your shortlist.
In this guide, I'm going to help you learn more about these SEO tools and how to choose the one that's best for your purposes.
What is SEMrush?
SEMrush is a popular SEO tool with a wide range of features—it's the leading competitor research service for online marketers. SEMrush's SEO Keyword Magic tool offers over 20 billion Google-approved keywords, which are constantly updated and it's the largest keyword database.
The program was developed in 2007 as SeoQuake is a small Firefox extension
Ahrefs is a leading SEO platform that offers a set of tools to grow your search traffic, research your competitors, and monitor your niche. The company was founded in 2010, and it has become a popular choice among SEO tools. Ahrefs has a keyword index of over 10.3 billion keywords and offers accurate and extensive backlink data updated every 15-30 minutes and it is the world's most extensive backlink index database.
Direct Comparisons: Ahrefs vs SEMrush
Now that you know a little more about each tool, let's take a look at how they compare. I'll analyze each tool to see how they differ in interfaces, keyword research resources, rank tracking, and competitor analysis.
Ahrefs and SEMrush both offer comprehensive information and quick metrics regarding your website's SEO performance. However, Ahrefs takes a bit more of a hands-on approach to getting your account fully set up, whereas SEMrush's simpler dashboard can give you access to the data you need quickly.
In this section, we provide a brief overview of the elements found on each dashboard and highlight the ease with which you can complete tasks.
The Ahrefs dashboard is less cluttered than that of SEMrush, and its primary menu is at the very top of the page, with a search bar designed only for entering URLs.
Additional features of the Ahrefs platform include:
When you log into the SEMrush Tool, you will find four main modules. These include information about your domains, organic keyword analysis, ad keyword, and site traffic.
You'll also find some other options like
Both Ahrefs and SEMrush have user-friendly dashboards, but Ahrefs is less cluttered and easier to navigate. On the other hand, SEMrush offers dozens of extra tools, including access to customer support resources.
When deciding on which dashboard to use, consider what you value in the user interface, and test out both.
If you're looking to track your website's search engine ranking, rank tracking features can help. You can also use them to monitor your competitors.
Let's take a look at Ahrefs vs. SEMrush to see which tool does a better job.
The Ahrefs Rank Tracker is simpler to use. Just type in the domain name and keywords you want to analyze, and it spits out a report showing you the search engine results page (SERP) ranking for each keyword you enter.
Rank Tracker looks at the ranking performance of keywords and compares them with the top rankings for those keywords. Ahrefs also offers:
You'll see metrics that help you understand your visibility, traffic, average position, and keyword difficulty.
It gives you an idea of whether a keyword would be profitable to target or not.
SEMRush offers a tool called Position Tracking. This tool is a project tool—you must set it up as a new project. Below are a few of the most popular features of the SEMrush Position Tracking tool:
All subscribers are given regular data updates and mobile search rankings upon subscribing
The platform provides opportunities to track several SERP features, including Local tracking.
Intuitive reports allow you to track statistics for the pages on your website, as well as the keywords used in those pages.
Identify pages that may be competing with each other using the Cannibalization report.
Ahrefs is a more user-friendly option. It takes seconds to enter a domain name and keywords. From there, you can quickly decide whether to proceed with that keyword or figure out how to rank better for other keywords.
SEMrush allows you to check your mobile rankings and ranking updates daily, which is something Ahrefs does not offer. SEMrush also offers social media rankings, a tool you won't find within the Ahrefs platform. Both are good which one do you like let me know in the comment.
Keyword research is closely related to rank tracking, but it's used for deciding which keywords you plan on using for future content rather than those you use now.
When it comes to SEO, keyword research is the most important thing to consider when comparing the two platforms.
The Ahrefs Keyword Explorer provides you with thousands of keyword ideas and filters search results based on the chosen search engine.
Ahrefs supports several features, including:
SEMrush's Keyword Magic Tool has over 20 billion keywords for Google. You can type in any keyword you want, and a list of suggested keywords will appear.
The Keyword Magic Tool also lets you to:
Both of these tools offer keyword research features and allow users to break down complicated tasks into something that can be understood by beginners and advanced users alike.
If you're interested in keyword suggestions, SEMrush appears to have more keyword suggestions than Ahrefs does. It also continues to add new features, like the Keyword Gap tool and SERP Questions recommendations.
Both platforms offer competitor analysis tools, eliminating the need to come up with keywords off the top of your head. Each tool is useful for finding keywords that will be useful for your competition so you know they will be valuable to you.
Ahrefs' domain comparison tool lets you compare up to five websites (your website and four competitors) side-by-side.it also shows you how your site is ranked against others with metrics such as backlinks, domain ratings, and more.
Use the Competing Domains section to see a list of your most direct competitors, and explore how many keywords matches your competitors have.
To find more information about your competitor, you can look at the Site Explorer and Content Explorer tools and type in their URL instead of yours.
SEMrush provides a variety of insights into your competitors' marketing tactics. The platform enables you to research your competitors effectively. It also offers several resources for competitor analysis including:
Traffic Analytics helps you identify where your audience comes from, how they engage with your site, what devices visitors use to view your site, and how your audiences overlap with other websites.
SEMrush's Organic Research examines your website's major competitors and shows their organic search rankings, keywords they are ranking for, and even if they are ranking for any (SERP) features and more.
The Market Explorer search field allows you to type in a domain and lists websites or articles similar to what you entered. Market Explorer also allows users to perform in-depth data analytics on These companies and markets.
SEMrush wins here because it has more tools dedicated to competitor analysis than Ahrefs. However, Ahrefs offers a lot of functionality in this area, too. It takes a combination of both tools to gain an advantage over your competition.
When it comes to keyword data research, you will become confused about which one to choose.
Consider choosing Ahrefs if you
Consider SEMrush if you:
Both tools are great. Choose the one which meets your requirements and if you have any experience using either Ahrefs or SEMrush let me know in the comment section which works well for you.
Are you looking for a new graphic design tool? Would you like to read a detailed review of Canva? As it's one of the tools I love using. I am also writing my first ebook using canva and publish it soon on my site you can download it is free. Let's start the review.
Canva has a web version and also a mobile app
Canva is a free graphic design web application that allows you to create invitations, business cards, flyers, lesson plans, banners, and more using professionally designed templates. You can upload your own photos from your computer or from Google Drive, and add them to Canva's templates using a simple drag-and-drop interface. It's like having a basic version of Photoshop that doesn't require Graphic designing knowledge to use. It’s best for nongraphic designers.
Canva is a great tool for small business owners, online entrepreneurs, and marketers who don’t have the time and want to edit quickly.
To create sophisticated graphics, a tool such as Photoshop can is ideal. To use it, you’ll need to learn its hundreds of features, get familiar with the software, and it’s best to have a good background in design, too.
Also running the latest version of Photoshop you need a high-end computer.
So here Canva takes place, with Canva you can do all that with drag-and-drop feature. It’s also easier to use and free. Also an even-more-affordable paid version is available for $12.95 per month.
The product is available in three plans: Free, Pro ($12.99/month per user or $119.99/year for up to 5 people), and Enterprise ($30 per user per month, minimum 25 people).
To get started on Canva, you will need to create an account by providing your email address, Google, Facebook or Apple credentials. You will then choose your account type between student, teacher, small business, large company, non-profit, or personal. Based on your choice of account type, templates will be recommended to you.
You can sign up for a free trial of Canva Pro, or you can start with the free version to get a sense of whether it’s the right graphic design tool for your needs.
When you sign up for an account, Canva will suggest different post types to choose from. Based on the type of account you set up you'll be able to see templates categorized by the following categories: social media posts, documents, presentations, marketing, events, ads, launch your business, build your online brand, etc.
Start by choosing a template for your post or searching for something more specific. Search by social network name to see a list of post types on each network.
Next, you can choose a template. Choose from hundreds of templates that are ready to go, with customizable photos, text, and other elements.
You can start your design by choosing from a variety of ready-made templates, searching for a template matching your needs, or working with a blank template.
Inside the Canva designer, the Elements tab gives you access to lines and shapes, graphics, photos, videos, audio, charts, photo frames, and photo grids.The search box on the Elements tab lets you search everything on Canva.
To begin with, Canva has a large library of elements to choose from. To find them, be specific in your search query. You may also want to search in the following tabs to see various elements separately:
The Photos tab lets you search for and choose from millions of professional stock photos for your templates.
You can replace the photos in our templates to create a new look. This can also make the template more suited to your industry.
You can find photos on other stock photography sites like pexel, pixabay and many more or simply upload your own photos.
When you choose an image, Canva’s photo editing features let you adjust the photo’s settings (brightness, contrast, saturation, etc.), crop, or animate it.
When you subscribe to Canva Pro, you get access to a number of premium features, including the Background Remover. This feature allows you to remove the background from any stock photo in library or any image you upload.
The Text tab lets you add headings, normal text, and graphical text to your design.
When you click on text, you'll see options to adjust the font, font size, color, format, spacing, and text effects (like shadows).
Canva Pro subscribers can choose from a large library of fonts on the Brand Kit or the Styles tab. Enterprise-level controls ensure that visual content remains on-brand, no matter how many people are working on it.
Create an animated image or video by adding audio to capture user’s attention in social news feeds.
If you want to use audio from another stock site or your own audio tracks, you can upload them in the Uploads tab or from the more option.
Want to create your own videos? Choose from thousands of stock video clips. You’ll find videos that range upto 2 minutes
You can upload your own videos as well as videos from other stock sites in the Uploads tab.
Once you have chosen a video, you can use the editing features in Canva to trim the video, flip it, and adjust its transparency.
On the Background tab, you’ll find free stock photos to serve as backgrounds on your designs. Change out the background on a template to give it a more personal touch.
The Styles tab lets you quickly change the look and feel of your template with just a click. And if you have a Canva Pro subscription, you can upload your brand’s custom colors and fonts to ensure designs stay on brand.
If you have a Canva Pro subscription, you’ll have a Logos tab. Here, you can upload variations of your brand logo to use throughout your designs.
With Canva, you can also create your own logos. Note that you cannot trademark a logo with stock content in it.
With Canva, free users can download and share designs to multiple platforms including Instagram, Facebook, Twitter, LinkedIn, Pinterest, Slack and Tumblr.
Canva Pro subscribers can create multiple post formats from one design. For example, you can start by designing an Instagram post, and Canva's Magic Resizer can resize it for other networks, Stories, Reels, and other formats.
Canva Pro subscribers can also use Canva’s Content Planner to post content on eight different accounts on Instagram, Facebook, Twitter, LinkedIn, Pinterest, Slack, and Tumblr.
Canva Pro allows you to work with your team on visual content. Designs can be created inside Canva, and then sent to your team members for approval. Everyone can make comments, edits, revisions, and keep track via the version history.
When it comes to printing your designs, Canva has you covered. With an extensive selection of printing options, they can turn your designs into anything from banners and wall art to mugs and t-shirts.
Canva Print is perfect for any business seeking to make a lasting impression. Create inspiring designs people will want to wear, keep, and share. Hand out custom business cards that leave a lasting impression on customers' minds.
The Canva app is available on the Apple App Store and Google Play. The Canva app has earned a 4.9 out of five star rating from over 946.3K Apple users and a 4.5 out of five star rating from over 6,996,708 Google users.
In addition to mobile apps, you can use Canva’s integration with other Internet services to add images and text from sources like Google Maps, Emojis, photos from Google Drive and Dropbox, YouTube videos, Flickr photos, Bitmojis, and other popular visual content elements.
In general, Canva is an excellent tool for those who need simple images for projects. If you are a graphic designer with experience, you will find Canva’s platform lacking in customization and advanced features – particularly vectors. But if you have little design experience, you will find Canva easier to use than advanced graphic design tools like Adobe Photoshop or Illustrator for most projects. If you have any queries let me know in the comments section.
If you are looking for the best wordpress plugins, then you are at the right place. Here is the list of best wordpress plugins that you should use in your blog to boost SEO, strong your security and know every aspects of your blog . Although creating a good content is one factor but there are many wordpress plugins that perform different actions and add on to your success. So let's start
Those users who are serious about SEO, Yoast SEO will do the work for them to reach their goals. All they need to do is select a keyword, and the plugin will then optimize your page according to the specified keyword
Yoast offers many popular SEO WordPress plugin functions. It gives you real-time page analysis to optimize your content, images, meta descriptions, titles, and kewords. Yoast also checks the length of your sentences and paragraphs, whether you’re using enough transition words or subheadings, how often you use passive voice, and so on. Yoast tells Google whether or not to index a page or a set of pages too.
A website running WordPress can put a lot of strain on a server, which increases the chances that the website will crash and harm your business. To avoid such an unfortunate situation and ensure that all your pages load quickly, you need a caching plugin like WP Rocket.
WP Rocket plugin designed to increases your website speed. Instead of waiting for pages to be saved to cache, WP Rocket turns on desired caching settings, like page cache and gzip compression. The plugin also activates other features, such as CDN support and llazy image loadding, to enhance your site speed.
Wordfence Security is a WordPress firewall and security scanner that keeps your site safe from malicious hackers, spam, and other online threats. This Plugin comes with a web application firewall (WAF) called tthread Defence Feed that helps to prevents brute force attacks by ensuring you set stronger passwords and limiting login attempts. It searches for malware and compares code, theme, and plugin files with the records in the WordPress.org repository to verify their integrity and reports changes to you.
Wordfence security scanner provides you with actionable insights into your website's security status and will alert you to any potential threats, keeping it safe and secure. It also includes login security features that let you activate reCAPTCHA and two-factor authentication for your website.
Akismet can help prevent spam from appearing on your site. Every day, it automatically checks every comment against a global database of spam to block malicious content. With Akismet, you also won’t have to worry about innocent comments being caught by the filter or false positives. You can simply tell Akismet about those and it will get better over time. It also checks your contact form submissions against its global spam database and weed out unnecessary fake information.
Contact Form 7 is a plug-in that allows you to create contact forms that make it easy for your users to send messages to your site. The plug-in was developed by Takayuki Miyoshi and lets you create multiple contact forms on the same site; it also integrates Akismet spam filtering and lets you customize the styling and fields that you want to use in the form. The plug-in provides CAPTCHA and Ajax submitting.
When you’re looking for an easy way to manage your Google Analytics-related web tracking services, Monster Insights can help. You can add, customize, and integrate Google Analytics data with ease so you’ll be able to see how every webpage performs, which online campaigns bring in the most traffic, and which content readers engage with the most. It’s same as Google Analytics
It is a powerful tool to keep track of your traffic stats. With it, you can view stats for your active sessions, conversions, and bounce rates. You’ll also be able to see your total revenue, the products you sell, and how your site is performing when it comes to referrals.
MonsterInsights offers a free plan that includes basic Google Analytics integration, data insights, and user activity metrics.
Pretty Links is a powerful WordPress plugin that enables you to easily cloak affiliate links on your websiteIt even allows you to easily redirect visitors based on a specific request, including permanent 301 and temporary 302/307 redirects.
Pretty links also helps you to automatically shorten your url for your post and pages.
You can also enable auto-linking feature to automatically add affiliate links for certain keywords
We hope you’ve found this article useful. We appreciate you reading and welcome your feedback if you have it.
Ginger VS Grammarly: When it comes to grammar checkers, Ginger and Grammarly are two of the most popular choices on the market. This article aims to highlight the specifics of each one so that you can make a more informed decision about the one you'll use.
If you are a writer, you must have heard of Grammarly before. Grammarly has over 10M users across the globe, it's probably the most popular AI writing enhancement tool, without a doubt. That's why there's a high chance that you already know about Grammarly.
But today we are going to do a comparison between Ginger and Grammarly, So let's define Grammarly here. Like Ginger, Grammarly is an AI writing assistant that checks for grammatical errors, spellings, and punctuation. The free version covers the basics like identifying grammar and spelling mistakes
While the Premium version offers a lot more functionality, it detects plagiarism in your content, suggests word choice, or adds fluency to it.
Ginger is a writing enhancement tool that not only catches typos and grammatical mistakes but also suggests content improvements. As you type, it picks up on errors then shows you what’s wrong, and suggests a fix. It also provides you with synonyms and definitions of words and allows you to translate your text into dozens of languages.
In addition, the program provides a text reader, so you can gauge your writing’s conversational tone.
Grammarly and Ginger are two popular grammar checker software brands that help you to become a better writer. But if you’re undecided about which software to use, consider these differences:
Grammarly Score: 7/10
So Grammarly wins here.
For companies with three or more employees, the Business plan costs $12.50/month for each member of your team.
Ginger Wins Here
While both writing assistants are fantastic in their ways, you need to choose the one you want.
For example, go for Grammarly if you want a plagiarism tool included.
Choose Ginger if you want to write in languages other than English. I will to the differences for you in order to make the distinctions clearer.
Which one you like let me know in the comments section also give your opinions in the comments section below.
Non-fungible tokens (NFTs) are the most popular digital assets today, capturing the attention of cryptocurrency investors, whales and people from around the world. People find it amazing that some users spend thousands or millions of dollars on a single NFT-based image of a monkey or other token, but you can simply take a screenshot for free. So here we share some freuently asked question about NFTs.
NFT stands for non-fungible token, which is a cryptographic token on a blockchain with unique identification codes that distinguish it from other tokens. NFTs are unique and not interchangeable, which means no two NFTs are the same. NFTs can be a unique artwork, GIF, Images, videos, Audio album. in-game items, collectibles etc.
A blockchain is a distributed digital ledger that allows for the secure storage of data. By recording any kind of information—such as bank account transactions, the ownership of Non-Fungible Tokens (NFTs), or Decentralized Finance (DeFi) smart contracts—in one place, and distributing it to many different computers, blockchains ensure that data can’t be manipulated without everyone in the system being aware.
The value of an NFT comes from its ability to be traded freely and securely on the blockchain, which is not possible with other current digital ownership solutionsThe NFT points to its location on the blockchain, but doesn’t necessarily contain the digital property. For example, if you replace one bitcoin with another, you will still have the same thing. If you buy a non-fungible item, such as a movie ticket, it is impossible to replace it with any other movie ticket because each ticket is unique to a specific time and place.
One of the unique characteristics of non-fungible tokens (NFTs) is that they can be tokenised to create a digital certificate of ownership that can be bought, sold and traded on the blockchain.
As with crypto-currency, records of who owns what are stored on a ledger that is maintained by thousands of computers around the world. These records can’t be forged because the whole system operates on an open-source network.
NFTs also contain smart contracts—small computer programs that run on the blockchain—that give the artist, for example, a cut of any future sale of the token.
Non-fungible tokens (NFTs) aren't cryptocurrencies, but they do use blockchain technology. Many NFTs are based on Ethereum, where the blockchain serves as a ledger for all the transactions related to said NFT and the properties it represents.5) How to make an NFT?
Anyone can create an NFT. All you need is a digital wallet, some ethereum tokens and a connection to an NFT marketplace where you’ll be able to upload and sell your creations
When you purchase a stock in NFT, that purchase is recorded on the blockchain—the bitcoin ledger of transactions—and that entry acts as your proof of ownership.
The value of an NFT varies a lot based on the digital asset up for grabs. People use NFTs to trade and sell digital art, so when creating an NFT, you should consider the popularity of your digital artwork along with historical statistics.
In the year 2021, a digital artist called Pak created an artwork called The Merge. It was sold on the Nifty Gateway NFT market for $91.8 million.
Non-fungible tokens can be used in investment opportunities. One can purchase an NFT and resell it at a profit. Certain NFT marketplaces let sellers of NFTs keep a percentage of the profits from sales of the assets they create.
Many people want to buy NFTs because it lets them support the arts and own something cool from their favorite musicians, brands, and celebrities. NFTs also give artists an opportunity to program in continual royalties if someone buys their work. Galleries see this as a way to reach new buyers interested in art.
There are many places to buy digital assets, like opensea and their policies vary. On top shot, for instance, you sign up for a waitlist that can be thousands of people long. When a digital asset goes on sale, you are occasionally chosen to purchase it.
To mint an NFT token, you must pay some amount of gas fee to process the transaction on the Etherum blockchain, but you can mint your NFT on a different blockchain called Polygon to avoid paying gas fees. This option is available on OpenSea and this simply denotes that your NFT will only be able to trade using Polygon's blockchain and not Etherum's blockchain. Mintable allows you to mint NFTs for free without paying any gas fees.
The answer is no. Non-Fungible Tokens are minted on the blockchain using cryptocurrencies such as Etherum, Solana, Polygon, and so on. Once a Non-Fungible Token is minted, the transaction is recorded on the blockchain and the contract or license is awarded to whoever has that Non-Fungible Token in their wallet.
You can sell your work and creations by attaching a license to it on the blockchain, where its ownership can be transferred. This lets you get exposure without losing full ownership of your work. Some of the most successful projects include Cryptopunks, Bored Ape Yatch Club NFTs, SandBox, World of Women and so on. These NFT projects have gained popularity globally and are owned by celebrities and other successful entrepreneurs. Owning one of these NFTs gives you an automatic ticket to exclusive business meetings and life-changing connections.
That’s a wrap. Hope you guys found this article enlightening. I just answer some question with my limited knowledge about NFTs. If you have any questions or suggestions, feel free to drop them in the comment section below. Also I have a question for you, Is bitcoin an NFTs? let me know in The comment section below
Are you a great Chrome user? That’s nice to hear. But first, consider whether or not there are any essential Chrome extensions you are currently missing from your browsing life, so here we're going to share with you 10 Best Chrome Extensions That Are Perfect for Everyone. So Let's Start.
When you have too several passwords to remember, LastPass remembers them for you.
This chrome extension is an easy way to save you time and increase security. It’s a single password manager that will log you into all of your accounts. you simply ought to bear in mind one word: your LastPass password to log in to all or any your accounts.
MozBar is an SEO toolbar extension that makes it easy for you to analyze your web pages' SEO while you surf. You can customize your search so that you see data for a particular region or for all regions. You get data such as website and domain authority and link profile. The status column tells you whether there are any no-followed links to the page.You can also compare link metrics. There is a pro version of MozBar, too.
Grammarly is a real-time grammar checking and spelling tool for online writing. It checks spelling, grammar, and punctuation as you type, and has a dictionary feature that suggests related words. if you use mobile phones for writing than Grammerly also have a mobile keyboard app.
VidIQ is a SaaS product and Chrome Extension that makes it easier to manage and optimize your YouTube channels. It keeps you informed about your channel's performance with real-time analytics and powerful insights.
ColorZilla is a browser extension that allows you to find out the exact color of any object in your web browser. This is especially useful when you want to match elements on your page to the color of an image.
Honey is a chrome extension with which you save each product from the website and notify it when it is available at low price it's one among the highest extensions for Chrome that finds coupon codes whenever you look online.
GMass (or Gmail Mass) permits users to compose and send mass emails using Gmail. it is a great tool as a result of you'll use it as a replacement for a third-party email sending platform. you will love GMass to spice up your emailing functionality on the platform.
It's a Chrome extension for geeks that enables you to highlight and save what you see on the web.
It's been designed by Notion, that could be a Google space different that helps groups craft higher ideas and collaborate effectively.
If you are someone who works online, you need to surf the internet to get your business done. And often there is no time to read or analyze something. But it's important that you do it. Notion Web Clipper will help you with that.
WhatFont is a Chrome extension that allows web designers to easily identify and compare different fonts on a page. The first time you use it on any page, WhatFont will copy the selected page.It Uses this page to find out what fonts are present and generate an image that shows all those fonts in different sizes. Besides the apparent websites like Google or Amazon, you'll conjointly use it on sites wherever embedded fonts ar used.
Similar Web is an SEO add on for both Chrome and Firefox.It allows you to check web site traffic and key metrics for any web site, as well as engagement rate, traffic ranking, keyword ranking, and traffic source. this is often a good tool if you are looking to seek out new and effective SEO ways similarly as analyze trends across the web.
I know everyone knows how to install extension in pc but most of people don't know how to install it in android phone so i will show you how to install it in android
1. Download Kiwi browser from Play Store and then Open it.
2. Tap the three dots at the top right corner and select Extension.
3. Click on (+From Store) to access chrome web store or simple search chrome web store and access it.
4. Once you found an extension click on add to chrome a message will pop-up asking if you wish to confirm your choice. Hit OK to install the extension in the Kiwi browser.
5. To manage extensions on the browser, tap the three dots in the upper right corner. Then select Extensions to access a catalog of installed extensions that you can disable, update or remove with just a few clicks.
Your Chrome extensions should install on Android, but there’s no guarantee all of them will work. Because Google Chrome Extensions are not optimized for Android devices.
We hope this list of 10 best chrome extensions that is perfect for everyone will help you in picking the right Chrome Extensions. We have selected the extensions after matching their features to the needs of different categories of people. Also which extension you like the most let me know in the comment section
Some examples can be:
There’s no excuse not to try this website — it’s free and easy to use!
Visit Exploding Topics From Here
Headline Studio allows you to create catchy headlines for your content. After writing a title there is data on how often people view articles with similar titles and why they are involved with them.
This is a valuable tool when creating new blog posts because it generates catchy headlines for your blog post to catch a reader’s attention.
Visit Headline Studio From Here
Answer The public is an excellent tool for content creators. It gives you insight into what people are asking on social media sites and communities and lets you guess about topics that matter to your audience. Answer the public allows you to enter a keyword or topic related to your niche and it will show results with popular questions and keywords related to your topic. It's an amazing way to get insights into what people are searching online and allows you to identify topics driven by new blog posts or social media content on platforms like Facebook, Instagram, Youtube, and Twitter as well as the types of questions they ask and also want answers.
Visit Answer The Public From Here
With this tool, content creators can quickly and easily check the ranking of their websites and those of other competitors. This tool allows you to see how your website compares to others in different categories, including:
Surfer Seo is free and the interface is very friendly. It's a great tool for anyone who wants to do quick competitor research or check their site's rankings at any time.
Visit SurferSeo From Here
Canva is a free graphic design platform that makes it easy to create invitations, business cards, mobile videos, Instagram posts, Instagram stories, flyers, and more with professionally designed templates. You can even upload your photos and drag and drop them into Canva templates. It's like having a basic version of Photoshop. You can also remove background from images with one click.
Canva offers thousands of free, professionally designed templates that can be customized with just a few clicks. Simply upload your photos to Canva, drag them into the template of your choice, and save the file to your computer.
It is free to use for basic use but if you want access to different fonts or more features, then you need to buy a premium plan.
Visit Canva From Here
Facebook Audience Insights is a powerful tool for content creators when researching their target market. This can help you understand the demographics, interests, and behaviors of your target audience. This information helps determine the direction of your content so that it resonates with them. The most important tools to consider in Facebook Audience Insights are Demographics and Behavior. These two sections provide you with valuable information about your target market, such as their age and from where they belong, how much time they spend on social media per day, what devices they use to access it, etc.
There is another section of Facebook Audits that is very helpful. This will let you know the interests, hobbies, and activities that people in your target market are most interested in. You can use this information to create content for them about things they will be about as opposed to topics they may not be so keen on.
Visit Facebook Audience Insights From Here
Pexels is a warehouse for any content creator with millions of free royalty images who wants to find high-quality images that can be used freely without having to worry about permissions or licensing so you are free to use the photos in your content and also there is no watermark on photos
The only cons are that some photos contain people, and Pexels doesn't allow you to remove people from photos. Search your keyword and download as many as you want!
Visit Pexel From Here
So there you have it. We hope that these specially curated websites will come in handy for content creators and small businesses alike. If you've got a site that should be on this list, let us know! And if you're looking for more content creator resources, then let us know in the comments section below
First one on the list is copy.ai. It is an AI based copy writer tool. Basically what a copywriter tool does is, it gives you content that you can post on your blog or video when you give it a few descriptions about the topic you want content on.So copy ai can help you write instagram captions gives you blog idea, product descriptions, facebook content, startup ideas, viral ideas, a lot of things it can do, you just make an account in this website, then select a tool and fill in the necessary description and the AI will generate content on what you ask for.
For tutorials go to their official Youtube channel .An awesome tool that is going to be really handy in the future.
Hotpot.ai offers a collection of AI tools for designers, as well as for anyone, it has an “AI picture restorer” which removes scratches ,and basically restores your old photo into amazing pictures and makes it look brand new.
Ai picture colorizer , turns your black and white photo into color. And there is a background remover tool, picture enlarger and a lot more for designers, check it out,and explore all the tools.
Deep-nostalgia became very popular on the internet when people started
making reaction videos of their parents reacting to animated pictures of their grandparents. So deep - nostalgia is a very cool app, that will animate any photo of a person.
So what makes it really cool is that fact that you can upload an old photo of your family and see them animate and living. Which is pretty cool and creepy at the same time if they are dead already.. Really amazing service from myheritage, I created a lot of cool animations with my old photos as well as with the photos of my grandparents.
Having a nice looking profile picture is really important if you want that professional feel in your socials. Whether in linkedin or twitter having a
distinct and catchy profile picture can make all the difference. So that's where pfpmaker comes in. it a free online tool to create amazing professional profile pictures that fits you. It generates a lot of profile pictures and you can also make small changes to already created profile pictures if you want to,as well.
Speaking of brands, getting a good logo for your brand is the most frustrating
thing ever, so brandmark.io makes it super easy. It will create a logo for your brand within 2 clicks. So you goto this website. Type in your brand name and slogan if you have any, and give BRAND KEYWORDS that relate to your brand, then pick a color style and done, the ai willgenerate amazing logos for you.
You can also make minor edits to the suggested logos to better fit your needs as well. But to get that png you need to pay a hefty price, but if you are looking for some logo ideas, this is a great place to start.
Even in the previous websites, some had picture enlarger tools. This deep-image.ai is a dedicated image enlarger, which supports upto 4x enlargement for free. The UI is pretty good and the tool is pretty fast with amazing results.
Bigjpg does the same as deep-image.ai , but this service offers a little bit more options like if your photo is an artwork it scales image differently than normal photos and it supports upto 4x enlargement for free and you can also set noise reduction options. Very good tool,
Lumen5 is an online marketing video maker that makes it really easy to create branding or informational videos within a couple of clicks. They have really great templates and various aspect ratios for various social media platforms.
If you are struggling to find good names for your brand or youtube channel, give
namelix a try. It's an ai based name generator that will suggest good names for your brand depending on the keyword that you give.. Also logo for your brand. Pretty cool and an amazing piece of tool. So that's been it , those are my favourite free AI based tools that you can use right now,
Which one You like the most Let me know in the Comments below.